If you’re looking for a case study in “how to” for your brand on Facebook then check out the latest original (and mental) marketing campaign that Skittles launched here…. http://mashable.com/2010/10/18/skittles-dazzle-the-rainbo/. The clever engagement of skittles fans can teach us all a few lessons about how to successfully increase your brand’s awareness and generate greater interest [...]

Recently Microsoft finally released their latest browser. Apart from all of the techie stuff like standards and speed, there are some great improvements.  Particularly for Windows 7 users and some of these features we think the other browsers and OS (Operating systems like OSX and Linux) will soon implement. These all centre on “Jump Lists”. Basically in Windows 7 you [...]

What “they” say.. The headline news for much of a cloudy day a few or so ago was that a list of names of people on Facebook had been published. This was billed has a massive “leak” and a display of Facebook’s “privacy problems” yet this actually showed an impressive miss-understanding and drastic over-reporting of a news [...]