If you’re looking for a case study in “how to” for your brand on Facebook then check out the latest original (and mental) marketing campaign that Skittles launched here…. http://mashable.com/2010/10/18/skittles-dazzle-the-rainbo/. The clever engagement of skittles fans can teach us all a few lessons about how to successfully increase your brand’s awareness and generate greater interest [...]

Recently Microsoft finally released their latest browser. Apart from all of the techie stuff like standards and speed, there are some great improvements.  Particularly for Windows 7 users and some of these features we think the other browsers and OS (Operating systems like OSX and Linux) will soon implement. These all centre on “Jump Lists”. Basically in Windows 7 you [...]

Browsing through webpages these days and it becomes quickly evident that everyone is blogging about everything. Whether it’s the two for one deal your mate got on kidney beans this weekend through “micro blogging” on twitter or the lengthy intrinsic nature of the theory of relativity you’ve stumbled upon in a chrome blog search. Everyone’s [...]